As a human and a coach I’m an ironist down to the bone though that makes it sounds like I’m laughing lightly at everything which is only half true. A better term in Dire-ony. Life is dire and slapstick. Slip on a banana peel and you could crack your skull open. Not funny at all.

I come by my dironic approach to life through a career in scientific research. While coaching, I’ve worked very closely for 27 years with Harvard/Berkeley neuroscientist and biological anthropologist Terrence Deacon. We’ve been researching the origins and nature of us critters – selves struggling for our own existence. Struggling, trying – life is iffy guesswork. There’s no surefire formula. Ironic shit happens. Good bets sometimes turn out bad and bad bets sometimes turn out good.

If you’re looking for a coach who can offer the comforting promise of a surefire formula, look elsewhere. If you’re looking for a coach who can help you identify your tough judgment calls, make better practical bets and feel better about having to bet, I’m a good bet.

My background: A PhD in decision-theory, a masters in public policy, three books, 1,000 plus articles for Psychology Today, many videos on youtube, and thousands of memes: my attempts to make complicated ideas easy, intuitive and personal. You can find way too much of me on FB under the name jeremy unsure sherman, At Psychology Today under the name Ambigamy: Insights for the Deeply Romantic and Deeply Wary.

But enough about me. If you find yourself dealing with tough judgment calls welcome to the club and get in touch!